-->-->
Skip to content

Cart

Your cart is empty

Check out our newest styles

New Product Cameron | Black blazerCameron | Black blazer
Cameron | Black blazer Sale price208 $
New Product Katie | Black wide-leg pantsKatie | Black wide-leg pants
New Product Planta | Essential T-shirt in creamPlanta | Essential T-shirt in cream
New Product Alegria | Khaki brown crew neck T-shirtAlegria | Khaki brown crew neck T-shirt
New Product Fassety | Faded blue cargo jeansFassety | Faded blue cargo jeans
New Product Olsen | Reddish brown turtleneck sweaterOlsen | Reddish brown turtleneck sweater
New Product Ozzy | Black faux leather perfecto jacketOzzy | Black faux leather perfecto jacket
New Product Raza | Cream long sleeve shirtRaza | Cream long sleeve shirt
New Product Daphne | black dress pantsDaphne | black dress pants
New Product Valentine | Black shirtValentine | Black shirt
Valentine | Black shirt Sale price118 $
Essentials
New Product Irish | brown beltIrish | brown belt
Irish | brown belt Sale price48 $
New Product Nagano | Blue jeansNagano | Blue jeans
Nagano | Blue jeans Sale price138 $
New Product Planta | Beige essential T-shirtPlanta | Beige essential T-shirt
New Product Theo | White top with open backTheo | White top with open back
New Product Valentine | Ivory shirtValentine | Ivory shirt
Valentine | Ivory shirt Sale price118 $
Essentials
New Product Garrison | Black hoodieGarrison | Black hoodie
Garrison | Black hoodie Sale price128 $
New Product Muriel | Black beltMuriel | Black belt
Muriel | Black belt Sale price48 $
New Product Teresa | Beige cargo pantsTeresa | Beige cargo pants
New Product Irish | Black beltIrish | Black belt
Irish | Black belt Sale price48 $
New Product Dax | Blue denim overshirtDax | Blue denim overshirt
New Product Adrien | Black synthetic leather beltAdrien | Black synthetic leather belt
New Product Basset | Black braided beltBasset | Black braided belt
New Product Tessa | Black straight skirtTessa | Black straight skirt
New Product Adrien | Brown synthetic leather beltAdrien | Brown synthetic leather belt
New Product Cardily | Red cardiganCardily | Red cardigan
Cardily | Red cardigan Sale price128 $
New Product Melianne | Cream long-sleeved sweaterMelianne | Cream long-sleeved sweater
New Product Novia | Black scarfNovia | Black scarf
Novia | Black scarf Sale price78 $
New Product Planta | Black essential T-shirtPlanta | Black essential T-shirt
New Product Sierra | Cream Dress with Bow Tie CollarSierra | Cream Dress with Bow Tie Collar
New Product Gocha | Beige button-up topGocha | Beige button-up top

Content Strategist

A few words about JOELLE Inc.

JOELLE Inc. is a brand that designs intelligent fashion while making designer fashion accessible. More precisely, our specialty is the creation of ready-to-wear women's clothing and accessories.

Having experienced meteoric growth since our creation in 2016, we are looking for new talents who will join us to begin a brand new chapter: the opening of a creative office in Montreal.

Why Montreal?

We chose to settle in the city of Montreal in order to continue our growth and take the company to another level. This new office aims to be a creative place where the development of new products, collaboration and innovation take place.

Your team

The Montreal team is made up of innovative, dynamic and passionate people. This is our new creative bubble where you can really showcase your expertise and grow with us.

You will also be required to collaborate with our teams at the Trois-Rivières head office and the Quebec store.

Your mission

As a Content Strategist , you will be responsible for developing our content strategy, ensuring our brand voice and identity are reflected consistently across all digital platforms.

Your responsibilities

  • Content Strategy Development : Develop and execute a comprehensive content strategy aligned with our brand objectives while ensuring a unique approach tailored to each digital channel and ensuring consistency across channels;
  • Audience Analysis : Conduct in-depth research to understand the preferences, behaviors and content consumption habits of our target audience in the fashion industry;
  • Content Calendar : Collaborate with the marketing team to create and maintain a content calendar that outlines key content themes, release schedules and campaigns while taking into consideration product launches and promotional activities;
  • Content Creation : Produce high-quality written and visual content, including editorial campaigns, product page images, blog posts, articles, social media posts and more. All while adhering to SEO best practices;
  • Visual Storytelling : Collaborate with designers and photographers to create visually appealing and cohesive content that highlights our products and brand identity;
  • Analytics and Optimization : Monitor content performance using analytics tools, gather insights and adjust strategies to improve engagement and achieve key performance indicators;
  • Content Guidelines : Develop and maintain content guidelines to ensure consistency of tone, style and message across all content produced by the company;
  • Competitor Analysis : Stay on top of industry trends and competitor content strategies by identifying opportunities for differentiation;
  • Collaboration and Process Optimization : Work closely with cross-functional teams, including marketing, design and product development to align content with business objectives and continuously optimize the content creation process to maximum efficiency;
  • All other related tasks as assigned by the supervisor.

Your interpersonal skills

  • Have a deep understanding of strategy and content creation, preferably in the fashion industry;
  • Have a strong understanding of fashion trends, culture and consumer preferences;
  • Have excellent written and oral communication skills;
  • Have a creative mind, a sense of aesthetics and visual storytelling;
  • Have the ability to work independently and collaborate effectively;
  • Have attention to detail, organizational skills and the ability to meet deadlines in a constantly changing environment.

Your know-how

  • Hold a bachelor's degree in marketing, communications, fashion or a related field;
  • Have in-depth experience in strategy and content creation, preferably in the fashion industry;
  • Possess analytical skills to measure and optimize content performance.

The advantages of JOELLE Inc.

  • Group insurance including:
    • Dental insurance;
    • Telemedicine service;
    • Health insurance and paramedical care;
    • Critical illness insurance;
    • Long-term disability insurance;
    • Life insurance ;
    • Employee Assistance Program;
  • Voluntary retirement savings plans (RVER);
  • 50% employee discount and gift cards for the purchase of clothing, jewelry and accessories from the JOELLE Inc. collections;
  • 30% family and friends discount on clothing, jewelry and accessories from the JOELLE Inc. collections;
  • Competitive salary;
  • Work/life balance;
  • Engaging corporate culture;
  • Birthday present ;
  • SEO bonus;
  • Social club to which the employer contributes 50%, including team building activities;
  • Future plan: your future at JOELLE is structured to help you concretely achieve your goals.